Identifying untapped Potential How to Find Lucrative Long-Tail Keywords With Low SEO Difficulty
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Find Long Tail Keywords With Low Seo Difficulty
Find Long Tail Keywords With Low Seo Difficulty
Despite its seeming insignificance (compared to mega-keywords and single-word phrases), long-tail keywords are actually quite important when it comes to SEO. But how do you find long-tail keywords with low difficulty?
What are long-tail keywords?
Long-tail keywords are essentially multi-word phrases that any online searcher would use to find exactly what they are looking for. Going for longer keywords lets you target more specific niches so you won't be competing with hugely powerful domain names and established brands.
Features
The advantages of long-tail keywords are:
- Easier to rank for
- Less competitive for organic traffic
- Provides more information to search engines
- Connects with searchers more naturally than short phrases
Benefits
Finding a good long-tail keyword to target will improve your search engine visibility. It will help your website rank higher for those specific terms, leading to more organic clicks and potentially more customers. It can also be a great way to increase your brand's visibility and get the attention of customers who may be searching for related products and services.
Pros amp; Cons
One of the biggest pros of long-tail keyword research is the ability to quickly find highly relevant and often less competitive search phrases. This means you can target a wider range of users, convert more of them into customers and build a more profitable website. On the downside, long-tail keywords aren't as popular as short phrases and single-word phrases, so they can't provide as much targeted traffic.
Case Studies
- A flower delivery website used long-tail keywords to target customers looking for specific locations and types of flowers. After carefully crafting and optimizing SEO content for the terms, the website saw a 24% increase in organic traffic.
- A furniture store used long-tail keywords to make their products easier to find. After conducting a thorough keyword research they invested more energy into optimizing their content and saw an impressive increase in organic traffic and sales.
FAQ's
- What are long-tail keywords? Long-tail keywords are multi-word phrases that provide more information than single-word phrases, helping search engines better understand user intent and searches more specific niches.
- What are the benefits of targeting long-tail keywords? Long-tail keywords have a lot of benefits such as being easier to rank for, providing more specific information to search engines, and connecting with searchers more naturally.
- Can I use long-tail keywords for SEO? Yes, long-tail keywords are an important part of SEO and can help your website rank higher for those specific terms, leading to more organic clicks and potentially more customers.
Mistakes People Make
When targeting long-tail keywords, there are a few mistakes people make that can cost them organic traffic and potential customers. Here are a few of the most common mistakes:
- Assuming long-tail keywords are not important.
- Focusing on mega-keywords and single-word phrases.
- Forgetting to optimize content for long-tail keywords.
- Not taking the time to research long-tail keywords.
Best Practices
To maximize the benefits of targeting long-tail keywords, here are some best SEO practices:
- Take the time to research and identify long-tail keywords for your website.
- Optimize content for the long-tail keywords you've identified.
- Optimize page titles, meta descriptions andimages for the long-tail keywords.
- Continue to monitor and optimize for long-tail keywords.
Conclusion
Long-tail keywords are an important aspect of SEO, but they often get overlooked. Taking the time to research and optimize content for long-tail keywords can be a great way to boost organic traffic and increase conversions, while avoiding the pitfalls that come with targeting mega-keywords. With a little bit of effort, you can find some valuable and easily-rankable long-tail keywords to help you reach your SEO goals.